Accueil > IREMAS Congress on Food Marketing and Ethics - Save the date!
IREMAS Congress on Food Marketing and Ethics - Save the date!
Le 4ème Colloque IREMAS aura lieu à Paris, les 3 et 4 décembre 2009 !
Cette fois, notre colloque change de dimension, il sera nettement Européen par ses intervenants et par son thème qui va au delà du registre des nutraceutiques, sur le thème de
” Food Marketing and Ethics: How to cope with the real market life? “
Ces journées sur l’Ethique et le Marketing alimentaire s’adressent aux professionnels de l’alimentation, de la nutrition santé et/ou du marketing santé venant des institutions gouvernementales, des organismes de santé publique, des associations de consommateurs, des entreprises agro-alimentaires au sens large, de la distribution, de la restauration, des agences, des cabinets juridiques et réglementaires, et des universitaires & chercheurs en ces domaines.
Save the date! The 4th IREMAS Congress will take place in Paris on December 3-4, 2009.
Speakers and visitors will:
- question whether it is worthwhile and possible to implement corporate marketing ethics policies in the local real food markets life, against the strong pressure of competition and profitability
- expose their field experiences, then propose their own analyses and answers
- address the ways and means of a fruitful dialogue between the Marketing Department and all their stakeholders inside the company (e.g. Corporate Ethics, Control and Finance, Sales, etc.) and outside (Consumers’ organizations, health professionals, etc.)
Moral support by European organizations / institutions
Financial support: Organizations, Firms, Professional unions
Audience and lecturers: European and extra-European government agencies, consumers organizations, professional organizations, food firms (corporate affairs, legal, marketing, R&D, etc.), advertising and communication firms, dietetics & nutrition professionals and academics.
Content:
- Conferences and roundtables
- Poster session: under consideration …
- Exhibition: Under consideration…
Come back for more info soon!
